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Browse every entry from past years of the Adobe Design Achievement Awards.

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Fool

Michaela Chanté
Vega School of Brand Leadership, South Africa
Fine Art - Graphic Design / Print

Silver Loeries Winner // Concept print and coffee store for all the last minute idiots who were foolish enough to ‘brainstorm’ for the first 4/5 of your project.

For all you last minute idiots who were foolish enough to ‘brainstorm’ for the first 4/5 of your project. 
Quality Printing & finishes
Origin Coffee 
My Sugar treats 
Everything a designer needs at 2am.

Fool is a concept store that was created out of the frustration that there is no print store (at least not anywhere that I can find) open in Cape Town past 21:00. As well as the fact that all the good coffee stores close at 17:00. Where am I supposed to get great coffee at midnight while powering through the project I left for the last minute? 






Art Direction: Me
Photography Credit: Andre de Jager - https://www.behance.net/andredejager 



View project on Behance